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How do I upload an advertisement? |
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What is the meaning of "campaign" during the process of uploading an ad? |
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Should I define a new campaign for each ad I want to upload to SekiNdo? |
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What type of ads can i use with SekiNdo? |
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Can I upload a Flash file and how should I close flash ads? |
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Can SekiNdo help me if I have no ad yet? |
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Once I have uploaded my ad, where will it be published? |
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I see my ad in the Ad Marketplace but I haven't received any publishers' requests, what can I do? |
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What is the auto mode and how does it work? |
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When uploading an ad, what does “Exposure Type” mean? |
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Must I advertise in all of the exposure types (silver / gold / premium) or can I choose only my desired? |
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Is there a recommended exposure type? |
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How do I upload an advertisement? |
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Choose the Add an Advertisement option in the advertisers' menu, 3 simple steps will lead you through the 3 minute process and you are done. |
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What is the meaning of "campaign" during the process of uploading an ad? |
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Campaign is a simple management tool that enables you to optimize your advertising budget. A campaign contains all the advertisements that you want to use under one budget.
For example, if you have two different products, product A and product B, and you want to advertise product A with a daily budget of $10 and product B with a daily budget of $5, you can simply define two advertising campaigns, one with a daily budget of $10 and a second one with a daily budget of $5, than upload all of product A's ads to the first campaign and all of product B's ads to the second campaign.
Each time you upload an ad you are asked to associate it with one of your existing campaigns or define a new campaign. Once you define a campaign and allocate a daily budget to this campaign, SekiNdo will run all of this campaign's ads without exceeding your maximum campaign's daily budget. |
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Should I define a new campaign for each ad I want to upload to SekiNdo? |
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No, you can upload as many ads as you like to the same campaign and SekiNdo will make sure to optimize your budget (in terms of impressions and clicks) while considering all of the ads under the same campaign and according to the campaign's daily budget.
In general, it is recommended to define different campaigns for different products. If you have only one product you advertise, you should probably use one campaign, if you have two products you should use two campaigns etc. |
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What type of ads can i use with SekiNdo? |
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SekiNdo supports all banner files (GIF, JPG, PNG, PSD, TIFF, BMP), Flash files (SWF) and sound files (MP3).:
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Download ads design instructions
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:| | <meta content="width=320; initial-scale=1.0; maximum-scale=1.0; user-scalable=0;" name="viewport"> | |
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Can I upload a Flash file and how should I close flash ads? |
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Yes, SekiNdo supports any SWF file.
For enabling us to track clicks on your Flash ad, you must create a button in the highest layer scene of you original Flash file (*.fla). After creating the button, or in case you already have such a button in your file, please enter the action properties of this button and copy the following lines:
on (release) {
if (clickTAG.substr(0,4) == "http") {
getURL(clickTAG,"_blank");
}
} |
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Can SekiNdo help me if I have no ad yet? |
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Yes, just go to the Create My Ad section and you will find simple and low cost creative solutions. |
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Once I have uploaded my ad, where will it be published? |
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- SekiNdo's algorithms will automatically determine targeted ad spaces over our network and will publish your ads at these ad spaces
- Publishers will find your ads in our Ad Marketplace and will send you requests to display your ads in their ad spaces. Once you approve an ad space manually, your ad will be published in this ad space. This is the manual mode
Approving/Disapproving an ad space manually is your way to get the best targeting, since no one knows your needs better than you. We will use your budget to publish your ads in ad spaces you have approved manually, while the remainder of your budget will be allocated for auto mode. |
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I see my ad in the Ad Marketplace but I haven't received any publishers' requests, what can I do? |
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Look in the Ad Marketplace for ads that address the same target market as you and check out their creative and pricing. Publishers want to work with targeted ads that pay well and look good for their audience. |
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What is the auto mode and how does it work? |
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In SekiNdo, each ad has a profile. This profile is updated each time you approve/disapprove an ad space manually. We study your preferences and we use this information to display your ads in ad spaces that are similar to the ad spaces you have manually approved. We will use your budget to display your ads in ad spaces you have approved manually, while the remainder of your budget will be allocated for the auto mode. |
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When uploading an ad, what does “Exposure Type” mean? |
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- Silver Websites: small niche websites, mostly very targeted to a specific audience. Silver websites are mostly cheaper and contains a huge advertising opportunity for targeting niche websites with a high percentage of return visitors.
- Silver Websites: high quality websites. The gold exposure type contains websites with good traffic (over 25,000 unique visitors per day) and also websites that have received good feedbacks from our advertisers (due to good CTR’s, Conversions, Placements etc.).
- Premium Websites: Large worldwide sites handling hundreds and even millions of clients per day.
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Must I advertise in all of the exposure types (silver / gold / premium) or can I choose only my desired? |
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In SekiNdo you are the one to choose where to publish your ads. In the third step of uploading an ad you will be asked to choose your desired exposure type and the price you want to allocate to each type. |
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Is there a recommended exposure type? |
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Each type of exposure has its advantages and disadvantages:- Silver exposure type contains hundreds of targeted websites that generates effective and low cost advertising. On the other hand, they generate low traffic rates so the amount of exposure is limited.
- Gold exposure type also contains targeted niche websites but they are much bigger than the silver websites, generating higher exposure. Gold websites cost more than silver.
- Premium exposure type contains mega websites such as YNET, NRG and more. The advantages are huge exposure, presence and branding. This type of websites costs more than silver and gold websites.
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